About the project: I worked on an AHIP conference concept that features the use of directional shapes integrated throughout the space. These subtle but effective elements guide attendees naturally from one section to the next, helping them navigate the conference with ease.
I wanted the design to do more than just serve a functional purpose—it’s about creating an environment that empowers and directs people toward the important moments of the conference. Whether it’s a key session, a networking opportunity, or a conversation with a new partner, the layout helps attendees find their way and stay connected to the overall vision of the conference.
About the organization: AHIP is the national association representing organizations that provide health care coverage, services, and solutions to millions of Americans every day.
